Packaging Revamp … 1st stage
It’s a double edges sword for me. While I LOVE , I mean really love cute packaging I also know that my soap packaging probably ends up in the trash, and thus I have trouble designing it. In a perfect world cost wouldn’t matter. I would have some fancy schmancy packaging that didn’t matter how much it cost but until that day I’d prefer to pass on to you a larger bar of soap with minimal and as eco responsible packaging as possible.
Here is the current packaging minus the simple upgrade to the label at the bottom to include the website & new location.
The front of brainstorm number one. I was using cheap printer paper while brainstorming instead of the heavy weight card stock so you have to IMAGINE the white is really a nice ivory. The bar of soap is wrapped in corrugated cardboard then has a layer of card stock (printer paper for my brainstorming session) around it, on top of that a decorative tissue tape piece and a label with just my brand, the scent & the website.
The back has in a much larger font than currently used the ingredients of the bar and other important information.
Brainstorm number two used the corrugated cardboard, the rice paper that is part of our current packaging around it, the tissue tape from the previous brainstorm and the label currently being use on the bars of soap.
Brainstorm number three. Unbleached muslin wrapping the bar, bar flipped the other direction, tissue tape to add a decorative flair, card stock label with name & fragrance on the front. I’m not entirely happy with how the Lana Bella & the Almost Naked are spaced this is where my lacking graphic design skills irritate me.
Brainstorm number three continued, now you can see the front and the back. Still not entirely happy with the wording and spacing. Throwing my hands in the air and thinking about it for a few more days.
Its now been a week until this post I’ve been mostly ignoring it but need to really start thinking more about what I want those labels to be otherwise I think I like brainstorm 3′s basic packaging the best I could swap out different fabrics for different bars or make them fun.
What do you think? What project have you been working on that you may be struggling with?
